Crowdfunding · BE
Fundraising for your club or association
For a club, an online fundraiser is the easiest way to reach members, parents, former players and sponsors all at once. On DonoLink you create a campaign with a concrete goal, such as new kit or a club trip, and share the link in group chats, the newsletter and with a QR code in the clubhouse. Every donation comes through, even if you don’t quite reach the target.
Why clubs fundraise online
Raffles, sponsored runs and bake sales still work, but they take a lot of volunteer hours and mostly reach whoever happens to walk past. An online campaign keeps going day and night and reaches former members who have moved away and relatives who never come to the ground. It fits in easily with what you already do: put the QR code up at the bar during the club party or add the link to the newsletter.
A concrete goal helps. Not ‘money for the club’, but ‘€4,500 for a new scoreboard on pitch 1’ or ‘a coach trip for the youth team to a tournament abroad’.
Fundraising ideas for your club
- New shirts or tracksuits for a youth team, with an update once they arrive.
- A contribution towards an artificial pitch, a new clubhouse roof or LED floodlights.
- A tournament trip, camp or exchange, with photos as an update afterwards.
- Instruments for the band, scenery for the drama group or equipment for the scouts.
- An anniversary party or a campaign for a charity the club supports.
Agree on who does what
Decide in the committee who manages the campaign. Usually that’s the treasurer or a committee member, because the proceeds are paid out to the Stripe account connected to the DonoLink account. Also agree how the money ends up in the club’s accounts.
Then share out the tasks: one person writes the story, another takes photos and someone else posts the updates. Ask coaches and team captains to share the link in their own group chats. A personal message works better than one general appeal.
Tax and receipts for associations
Associations have their own tax rules. In the Netherlands, an association has to file a gift tax return if it receives more than €2,769 in total from one donor in 2026; a sports club that qualifies as a social interest organisation (SBBI) can claim an exemption in that return. In Belgium, donors only get a tax reduction for gifts to a recognised institution that issues a tax certificate. DonoLink does not issue tax certificates or receipts.
Read next: Crowdfunding and tax: the rules in four countries
What goes into your campaign
A DonoLink campaign is a page of its own with a title, a one-line summary of what it’s about, a goal and an end date. At the top you add a cover photo or a YouTube video, followed by your story and a gallery of up to six photos. You pick an accent colour and the amounts you suggest to donors. Visitors can see at a glance how much has been raised, what share of the goal that is, how many people have chipped in and how many days are left.
Along the way you post updates with a title, text and an optional photo, so everyone can see what the money is doing. The supporters’ wall shows who donated, by name or as ‘Anonymous’, together with their message. You decide whether amounts are shown and whether anonymous donations are allowed. You can share your campaign on WhatsApp, with a link to copy or with a QR code for a poster or flyer. All your campaigns sit together on your profile page.
Keep-it-all: every donation reaches you
With DonoLink, every successful donation comes through, even if you don’t reach your goal. After the end date the campaign closes to new donations, but the page stays online so everyone can look back at what you achieved together. Payouts go through your own connected Stripe account; Stripe asks you to verify your identity.
This is always donation crowdfunding. Donors don’t get a return, shares or a loan repayment, and there are no rewards or perks. People who give are simply backing your cause.
Linky helps you get started
When you sign up, Linky, DonoLink’s mascot, asks what you want to do and who you’re raising money for. Then you set up your first campaign together with a title, a goal and an end date. During the campaign Linky gives you a shout at milestones, such as your first donation or reaching half your goal, and a gentle nudge if you haven’t posted an update for a week. That makes crowdfunding easy, even if you’ve never run a fundraiser before.
Payments and fees in your country
If you run your campaign in Belgium, use donolink.be, in Dutch or in French at /fr. Your donors pay with Bancontact and, depending on the methods you switch on, by card, Apple Pay or Google Pay. DonoLink keeps 3.5% of each donation and Stripe charges €0.35 per Bancontact payment on top. From a €25 Bancontact donation you keep about €23.77. There is no subscription, and DonoLink never asks your donors for a tip.
Frequently asked questions
How can a club raise money online?
Create a campaign with a concrete goal, an end date and a clear story, and share the link in group chats, the newsletter, on social media and with a QR code in the clubhouse. Post updates whenever something happens so members keep sharing.
Who should manage the club’s campaign?
Usually the treasurer or a committee member. The proceeds are paid out to the Stripe account connected to the DonoLink account, so agree in the committee who manages that account.
Can sponsors donate through the campaign?
Anyone can donate through the campaign link. If a business expects something in return, such as its logo on the shirts, that’s really a sponsorship deal. Put that in a separate agreement, because a donation on DonoLink is a gift with nothing in return.
Do donors get a tax receipt?
Not from DonoLink. If your association is allowed to issue tax receipts or certificates, you handle that yourself from your own records.
How much does crowdfunding with DonoLink cost?
Creating an account and a campaign is free. DonoLink keeps 3.5% of each donation. Stripe also charges transaction fees that depend on the payment method; the details for your country are on this page. There is no subscription, and DonoLink never asks your donors for a tip.
Do I get the money if I don’t reach my goal?
Yes. Every successful donation comes through, whether or not you hit your goal. After the end date no more donations can be made and the page stays visible.
Can I offer rewards or a return?
No. DonoLink is for donation crowdfunding only: no rewards, no pre-orders and no returns. Donors give voluntarily, without getting anything in return.
Do donors need an account?
No. They open your campaign link, choose an amount and pay. They can leave a name and message for the supporters’ wall, or donate anonymously if you allow it.